Imagine an organization where every employee shares a common vision and makes decisions like an experienced business person.

What better way to improve performance than to enable every employee to understand all aspects of the business.

Instead of reading about business or attending a seminar, the employee becomes a CEO running a virtual business, or a stockbroker trading on a virtual exchange, or a manufacturer managing a virtual production line, or a sales manager interacting with virtual customers.  Nearly any employee task, departmental procedure, organizational process, or business skill can be simulated.  Organizational best practices and behaviors of top-performing employees can be modeled and integrated throughout an organization.

These experiences can provide front line workers and senior management the ability to explore and understand the critical elements and success factors of a business – enabling everyone to share a mental model of the entire organization.

Imagine a business experience modeled after your own organization, enabling every employee to take on the role of his or her manager, or the CEO.  The result is a unique experience that provides employees with instant knowledge, wisdom, and empathy.

What can this mean to the organization?  The realization of benefits more far-reaching than may be evident on the surface.

Such an experience has the potential to create dramatic change by enabling employees to:


Recognize how their job role fits within the overall organization.


Experience the operation of the entire business, from the front lines to each department and division.


Understand how a company makes money, profit, and remains competitive.


Appreciate how the performance of their job can impact the entire organization – for better or worse.


Build and maintain loyalty, as they now understand the difficult balances and compromises that often have to be made in business.

What would an instant 1% performance improvement per employee yield in a business with hundreds or thousands of employees?  What about 5 or 10%?  How would a 5 or 10% reduction in turnover impact the bottom line and long-term competitiveness?  How do better decision-making and fewer mistakes affect a company's success?

In the midst of globalization and technological revolution, perhaps the only competitive differentiator these days is the speed at which people and organizations gain and apply experience.  With this in mind, providing the best experiences available are no longer just a necessary expense, but rather a key strategic investment.  And organizations will increasingly adopt advanced simulation in their business planning to realize this competitive advantage.